How International
Offerings Can Enhance Your Curriculum
Dr. Wally Sanders
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Volume 2, Issue 2
- April 2006
Globalization is one of
the most important factors in today’s
business environment. The success of Japan,
the Asian Dragons (Hong Kong, Singapore,
South Korea, and Taiwan) have been past
reminders of a progressive global economy.
However, we now face an
even greater challenge from Asia – China.
The increasing competitiveness of the global
environment has been well established and
business educators have begun to focus on
the need to internationalize the curricula.
Many universities are currently adopting a
global mind-set for the good of the
institution and students.
Internationalization of
the curriculum is not an option, but rather
a strategic challenge that schools must
embrace in order to prepare students for
careers in the global environment.
Competing in the global
knowledge economy has serious implications
for business education in that the world is
moving towards a global knowledge society
where information, skills, and competence
are progressively becoming a driving force
of economic, political, and social
development.
Businesses look to
universities to prepare and train students
to become successful in the global arena.
Colleges and universities
now face a major challenge to develop
curricula that will better educate students
in the culture, politics, economics and
geography of different countries of the
world.
The challenge for higher
education in internationalizing the
curriculum is often seen as a lack of desire
on the part of faculty ad students to think
globally.
The enormous growth in
international activities of multinational
corporations has created opportunities and
challenges for businesses as well as higher
education. The challenge for multinational
recruiters is hiring people who can function
effectively across national borders. At the
same time, this has created a need for
colleges and universities to develop
initiatives and strategies to supply
graduates who are capable of handling
international business functions.
Many who teach in the
field of global business state that “you
cannot ignore the world any longer.”
Further, “even if you don’t conduct business
internationally, your competitor is probably
flourishing in the United States.”
As businesses, especially
those engaging in multinational enterprises
around the world, confront the ever
increasing challenges of globalization, the
need for developing managers who can think
globally and understand the demands of the
global marketplace becomes a critical issue.
Colleges and universities have a special
role in developing a global mindset and
skill sets that will be appropriate when the
job search begins.
Many business executives
and prominent leaders of world renowned
institutions concur that there is a serious
need to adapt global thinking into the
curriculum.
Andrews & Tyson (2004) of
the London Business School, write a
compelling article that sets forth valid
arguments indicating the American
educational system for its short-sightedness
in not preparing MBA students for global
thinking. The article states that given the
employers’ shift in focus, business schools
should consider becoming more global. The
corporate executives interviewed for this
article state that the business schools most
produce a more flexible and more adaptive
manager, capable of being molded and
developed into a global executive.
Providing students with a
global education will increase their ability
to succeed in a global market involving
cultural diversity and rapid changes. Global
education is a process that encompasses the
knowledge and understanding of culture,
language, geography, political, economic,
social and technical perspectives that are
ongoing developments within the competitive
community.
A global education is one
that teaches the student to become aware of
social positioning in a global economy and
teaches the how their interactions in the
global environment can have adverse effects
upon citizens of the world.
Educators must ponder
questions such as “what are the necessary
global competencies that will ready students
for global assignments?” And, “How should
educators and administrators determine the
critical elements of a global plan to be
adopted within the curricula?”
Institutions of higher
learning must look seriously at adopting
concentration in the business curriculum as
well as integrating global concepts
throughout program disciplines. Further,
schools must give serious consideration to
study-abroad opportunities to incite the
awareness of the global society in which we
all function.
Finally, the 21st Century will
belong to those who can adapt to the many
changes and challenges that will be seen in
the global marketplace, and to those who
understand the importance of international
co-operation.Dr. Wally Sanders
is President of the Vanguard Global
Institute.
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