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Archived Issues
2008
Volume
4, Issue 4 - October 2008
Okay, But What Have
You Done For Me Lately?
John Dysart reveals how he helped Roosevelt University
increase freshman enrollment by 70% in one year.
Record Enrollment Growth in Roanoke, Virginia
John Dysart analyzes how Jefferson College of Health
Sciences achieved 57% enrollment growth in just five years.
Growing and Green in
Ferrum, Virginia
John Dysart outlines key aspects of the "green"
initiative at Ferrum College.
Keeping it Green in
Enrollment Management
John Dysart provides several steps toward a greener
Department of Enrollment Management.
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Full Issue Now! (pdf)
Volume
4, Issue 3 - July 2008
Why Admission Reports are Important for Chief Academic
Officers
John Dysart discusses the value of enrollment management
reports for Deans and Provosts.
How The Student Choice Funnel Effects Website Development
Marcia Nance provides key concepts for effective
recruitment website design.
Big
Changes in Federal Student Aid Programs Present Important
Opportunities for Higher Education Administrators
John Dysart outlines recent changes in federal student
aid programs that will effect your recruitment and
retention.
Maximize
Your Search Response by Combining Direct Mail and the
Internet
Dr. Doug Spadaro and David Waggoner discuss a new
marketing concept called PURL that can dramatically increase
your prospective student response rates.
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Full Issue Now! (pdf)
Volume
4, Issue 2 - April 2008
Not Getting Any Research from Your Office of Institutional
Research?
Dr. Susan Coia Gailey provides insights as to why most
institutional research departments are ineffective.
Growing Enrollment by Hiring, Training and Retaining Quality
Staff
Carol A. Descak analyzes the human resources aspect of
effective enrollment management.
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Full Issue Now! (pdf)
Volume
4, Issue 1 - January 2008
An Institutional Review: A Key to Winning the Race
Dr. Marylouise Fennell and Dr. Scott Miller discuss the
benefits of conducting an institutional review before a new
President is named.
Umbilical Cord
Reattached?
Shirley Arnold shines light on how parents have a
direct impact on the decision-making process of students.
Tackling the E-Mail
Student Prospecting Conundrum
April Clark of CAS discusses successful e-mail
marketing techniques.
Effectively
Utilizing Private Loans to Support Recruitment and Retention
John Dysart provides insights on how universities
can effectively use private lending programs to bridge the
gap between traditional financial aid and the rising costs
of higher education.
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Full Issue Now! (pdf)
Archived Issues
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latest issue of Enrollment Manager in print, please
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